Service Quality
Structured inspections that help businesses measure standards consistently and identify where improvement is needed.
About CB Audits
Built on service. Driven by evidence.
CB Audits is a professional audit and inspection service helping businesses protect brand standards, improve operational visibility and build customer confidence.
Accuracyclear, structured checks
Visibilityevidence-led reporting
Confidencestronger decisions
Who we are
A new service with practical audit experience.
Welcome to CB Audits. We are a professional, reliable service dedicated to helping businesses grow while protecting brand image, profitability and customer loyalty through rigorous service quality inspections, mystery shops, customer surveys and stock taking.
Mystery Shops
Real-world customer journey checks designed to show how your business is experienced by the people using it.
Customer Surveys
Customer feedback captured in a structured way, helping you understand trust, satisfaction and loyalty.
Stock Taking
Accurate stock verification, variance visibility and evidence-led reporting for operational control.
Our background
Experience shaped by rail service quality assurance.
Rail ExperienceDirectors Charlie and Ben started on the railway and bring practical experience in service quality and mystery shop activity.
SQA ApproachOur standards are influenced by the railway SQA programme and its focus on transparency, consistency and accountability.
Beyond RailCB Audits builds on that approach for hospitality, travel, trade, retail and other operational industries.
Client TrustWe help businesses understand what is really happening across their sites, teams and customer touchpoints.
Our standards
Trained people. Consistent delivery.
Our team includes a variety of individuals, many of whom have worked on the pilot SQA scheme on the railway. Each team member is trained to deliver our core services with professionalism, consistency and attention to evidence.
- Service quality inspections
- Mystery shops
- Stock taking
- Customer quality surveys
01Understand the client operation
02Define what needs measuring
03Capture evidence on site
04Review findings consistently
05Report with clarity
Powered by Up2Data
Our own audit technology.
CB Audits is proud to present Up2Data, our proprietary data app developed for this new programme. After using similar software in rail and identifying common issues, we built our own platform for collecting and collating data both online and offline.
Up2Data helps ensure information is captured securely, organised clearly and protected with two-factor authentication and security protocols designed to keep client data safe.
Online and offline capture
Structured audit data
Two-factor authentication
Secure reporting
Evidence visibility
Built for real operations
What we believe
We care about your business as much as you do.
CB Audits was founded on the ideals of accuracy, visibility and confidence. We understand that strong businesses need accurate service, visible brand standards and the confidence to act on reliable information.
Accuracy
Measure service, standards and stock with structured, evidence-led checks.
Visibility
See where brand standards are being met, missed or placed at risk.
Confidence
Use clear reporting to make better decisions and keep your business running strong.
Start with a conversation
Ready to protect your standards and strengthen your operation?
Talk to CB Audits about service quality inspections, mystery shops, customer surveys, stock taking or a combined programme built around your business.